Marketing Manager
About Us
Compensation is more than a paycheck, and traditional approaches don't adequately reflect it or the way people work today.
We're on a mission to change that. We see compensation as everything a company gives its people in return for the work they do. It should be easier to understand, offer, manage and spend.
Long-term, we're working towards becoming the place where compensation happens and is managed by those who award and receive it. We're on our way to coining the term "Compensation-as-a-service".
We’re proud to be backed by leading European VC funds, having raised over €20 million.
Why you, why now?
As we expand Coverflex’s operation into the Spanish market, you’ll be a key component of that process as you will own our branding, organic acquisition and activation efforts on that market.
About You
- You’re a Marketing expert, eager to contribute to our mission of changing the way compensation is awarded, managed and spent;
- You're native in Spanish and fully fluent in English;
- You have 5+ years of experience in marketing management roles within similar contexts to this one, preferably in B2B SaaS companies;
- You are a very good communicator (obviously), with great speaking, writing and editing skills;
- You are a project manager, with strategic thinking and able to deliver rock solid execution;
- You are organised and disciplined, with the ability to meet deadlines, document processes and shift priorities with agility, if and when necessary;
- You follow the creed of "done is better than perfect";
- You are curious, humble, open-minded and empathetic, willing to work with multiple stakeholders in an effective way;
- You have experience with website management and content production, with SEO knowledge being a valued plus;
Nice to haves:
- Experience working with tools such as Webflow, Jira and Lokalise is a valued plus;
- Solid understanding of web analytics, video creation and editing, as well as social channels, is a valued plus;
- You can provide an online portfolio or demonstration of previous achievements to help us learn about how you think and practice your craft.
The Role
On a typical day, you will...
- Own the connection between Marketing and the Spanish team, strategically identifying and understanding the needs of the market and setting up the Marketing strategy to tackle them;
- Identify, negotiate and coordinate all aspects of our presence in industry events on the Spanish market and create our own market-leading events and webinars;
- Manage our website for the Spanish market, namely the launch of new landing pages and website sections, as well as the analysis and iteration of existing ones;
- Perform keyword research and create SEO briefs to our amazing copywriters in order to boost qualified organic traffic;
- Own our social media efforts on the Spanish market;
- Establish and manage our media presence through active PR efforts;
- Generate content for editorial/branded formats and sales enablement materials such as commercial pitch decks, institutional presentations, and others, aligned with the Sales and Success teams;
- Produce content for transactional formats such as product updates, product tours, transactional communication (emails, LinkedIn messages, letters), among others;
- Generate a solid and coherent Marketing initiatives calendar (including but not limited to events, webinars, social media activations, campaigns, sales enablement materials and others) that is in line with the company’s strategy for the Spanish market;
- Identify and apply to relevant awards and certifications pertinent to the company’s strategy on the Spanish market;
- Embody and amplify our brand’s global purpose and principles, as well as our UX global guidelines, for the Spanish market.
Salary range
Our offers are based on the annual salary cost for the company and for this position, we have a budget of 45.000€ to 60.000€.
Translating to everyday language, this role's range is a total gross package of 34.000€ to 45.000€ (plus meal allowance and other benefits).
The stages for this hiring process are:
- CV Screening;
- Pre-Interview quiz;
- Interview with People & Marketing Hiring Manager;
- Case study;
- Interview with Marketing Management + GM Spain,
- Final interview with co-founder.
Equal opportunity employer:
Coverflex is an equal opportunity employer. All applicants will be considered and analysed regardless of ethnicity, religion, gender identity, sexual orientation, national origin, age, or disability status.
- Team
- Team Spain
- Locations
- Spain
- Remote status
- Fully Remote
Perks
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👊 Unique Culture
A team committed to creating a strong and unique culture that celebrates diversity (and weirdness). Learn even further about us on our purpose page!
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👩🏻💻 Fully Remote
A fully remote structure with on-site get-togethers at least twice a year + 1000€/year Remote Work budget.
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💸 Compensation
Competitive and flexible compensation, including stock options.
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🖥️ Workstation & Onboarding Budget
Top of the range equipment and a 500€ onboarding budget to improve your workstation.
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👩⚕️ Health Insurance
Health Insurance plans, with the option to add family members and update conditions (depends on country).
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🌴 Time Off
25 day paid vacation days + 3 caring days per year to work on side projects that support causes with a positive impact on our society.
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📚 Keep Learning
1000€/year budget for your personal and professional development: to buy books, take classes, attend conferences, etc.
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🐱🐶🐹 Family Friendly
15 additional paid days on top of the legal maximum maternity and paternity leaves. Birthday + kids’ birthday off.
Marketing Manager
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