Digital Marketing Manager
About Us
Compensation is more than a paycheck, and traditional approaches don't adequately reflect it or the way people work today.
We're on a mission to change that. We see compensation as everything a company gives its people in return for the work they do. It should be easier to understand, offer, manage and spend.
Long-term, we're working towards becoming the place where compensation happens and is managed by those who award and receive it. We're on our way to coining the term "Compensation-as-a-service".
We’re proud to be backed by leading European VC funds, having raised over €20 million.
About You
- You’re a Marketing Manager, eager to contribute to our mission of changing the way compensation is awarded, managed and spent.
- You're fully fluent in Portuguese and in English (internally we only communicate in English).
- You have 5+ years of experience in marketing management roles within similar contexts to this one, preferably in B2B SaaS companies.
- You are a great communicator, with excellent speaking, writing, and editing skills.
- You are a project manager, with strategic thinking and the ability to deliver strong execution.
- You are organised and disciplined, able to meet deadlines, document processes, and shift priorities with agility when needed.
- You are curious, humble, open-minded, empathetic, and a strong team player, willing to work with multiple stakeholders in an effective way.
- You have hands-on experience with digital marketing, website management, SEO, lifecycle marketing, and social media management.
Nice to haves:
- Familiarity with tools such as Webflow, Notion, and Figma, as well as marketing and automation platforms like HubSpot.
- Experience with social media management platforms (e.g., Metricool, Hootsuite).
- Knowledge of image and video creation or editing tools.
The Role
On a typical day, you will...
- Work together with the team in developing and executing the local marketing plan, actively contributing to the strategy and roadmap while collaborating closely with Global Marketing, Sales, CS, Product, and other teams.
- Develop and execute end-to-end multi-channel, integrated marketing campaigns aligned with market strategy and company goals.
- Define campaign objectives, target audiences, positioning, and success metrics.
- Manage our website for the Portuguese market, with SEO and brand in mind.
- Own and manage social media for the Portuguese market, ensuring alignment with global planning.
- Manage budgets, track ROI, and optimize spend.
- Analyze performance data and web analytics to refine campaigns, maximize ROI, and translate insights into actionable improvements.
- Build and nurture strategic partnerships, and manage partner and supplier relationships.
- Create and adapt content for multiple formats (email, social media, sales enablement materials, institutional presentations, pitch decks, etc.), with a strong focus on storytelling and impact.
- Oversee the production of visual assets for the website, social media, sales materials, etc.
- Support and contribute to brand visibility and engagement in the Portuguese market by driving initiatives through digital channels, with creative and innovative approaches.
- Oversee and optimize brand exposure, engagement, and recognition in the Portuguese market through events, awards, certifications, and employer branding initiatives.
- You stay ahead of marketing trends, always exploring new tools, formats, and best practices.
- You excel at performance-oriented marketing across organic channels (SEO, social, email, website), turning data into actionable improvements.
- You embrace AI as part of your toolkit, exploring how to use it to enhance creativity, efficiency, and impact.
- Ensure brand consistency and messaging across all channels.
- Embody and amplify our brand’s global purpose and principles.
Salary range
Our offers are based on the annual salary cost for the company and for this position, we have a budget of 38.000€ to 45.000€.
Translating to everyday language, we have a total gross package of 29.000€ to 35.000€ (plus health insurance and other benefits you can check below).
The stages for this hiring process are:
- CV Screening;
- Pre-Interview quiz;
- Interview with Marketing Hiring Manager;
- Interview with People;
- Case study;
- Interview with Marketing Management;
- Quick chat with the Marketing PT team;
- Final chat with co-founder.
Equal opportunity employer:
Coverflex is an equal opportunity employer. All applicants will be considered and analysed regardless of ethnicity, religion, gender identity, sexual orientation, national origin, age, or disability status.
- Team
- Marketing
- Role
- Inbound Marketing
- Locations
- Portugal
- Remote status
- Fully Remote
Perks
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👊 Unique Culture
A team committed to creating a strong and unique culture that celebrates diversity (and weirdness). Learn even further about us on our purpose page!
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👩🏻💻 Fully Remote
A fully remote structure with on-site get-togethers at least twice a year + 1000€/year Remote Work budget.
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💸 Compensation
Competitive and flexible compensation, including our own Coverflex card and stock options to really own our success.
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🖥️ Workstation & Onboarding Budget
A MacBook and a 500€ onboarding budget to improve your workstation.
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👩⚕️ Health Insurance
Health Insurance plans, with the option to add family members and update conditions (*depending on country).
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🌴 Time Off
25 day paid vacation days + 3 caring days per year to work on side projects that support causes with a positive impact on our society.
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📚 Keep Learning
1000€/year budget for your personal and professional development: to buy books, take classes, attend conferences, etc.
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🐱🐶🐹 Family Friendly
2 additional paid weeks on top of the legal maximum Parental Leave. Your birthday + kids’ birthday off.
Already working at Coverflex?
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