Business Development Representative (BDR)
🧡 Coverflex
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Pay is still rigid, fragmented, and hard to feel.
We turn compensation into choice — one platform, one card, one app — for benefits, meal allowance, insurance and more.
Our platform is simple for HR and meaningful for employees.
We provide choice, smarter compensation tools and empowerment.
⚙️ TL;DR (The Essentials)
Role: Business Development Representative (BDR)
Seniority Level: Junior
Type: Individual Contributor
Languages: English (main) / Spanish (C2/Native)
Main Tools: HubSpot, LinkedIn Sales Navigator, Outreach, Notion, Slack
Location: Remote (Spain)
Compensation:
Base Salary: €20,000 – €25,000
Bonus / Commissions: Uncapped
Equity: Yes – Stock Options under our Equity Incentive Plan
Benefits: you can check them below (at the end of the page)
Contract Type: Permanent
💥 Your Impact
Your role will play a major role in our success because you will be the engine of new pipeline generation for the Spanish market. You will be the first point of contact with future Coverflex customers, shaping how the market perceives our value and ensuring AEs work with high-quality, qualified opportunities.
You’ll know you’re successful when, after 90 days, you’ve:
- Consistently generated qualified meetings for AEs
- Built confidence across ICPs, messaging, and objections
- Become reliable and disciplined in activity, CRM hygiene, and follow-ups
How we’ll measure success:
Main KPI 1: Pipeline generation (SQLs created & meeting-to-opportunity conversion)
Main KPI 2: Outbound activity vs targets (calls, emails, LinkedIn)
Main KPI 3: Meeting quality (ICP fit, pain clarity, low no-show rate)
Secondary KPI 1: CRM hygiene and process discipline
Secondary KPI 2: Autonomy on messaging, tooling, and objections
⚡ Reality Check - What Makes This Role Hard
Let’s be real — here’s what makes this role challenging:
High rejection rate that requires resilience and emotional stamina
Competitive Spanish HR & Benefits market with noisy prospects
Selling a complex value proposition (not a simple “nice to have”)
Balancing volume vs quality in outbound
Maintaining consistency, discipline, and energy over time
👤 You
Must-haves (evidence, not years)
First experience in sales, business development, or outbound roles
Comfortable with cold outreach (calls, email, LinkedIn)
Strong written and verbal communication skills
Willingness to learn, iterate, and be coached
Fluency in English and Spanish
Nice-to-have
Experience as a BDR in tech, HR, or FinTech
Exposure to SMB or Mid-Market sales motions
Familiarity with CRM tools (HubSpot preferred)
🧬 Your DNA
Resilient and persistent — rejection doesn’t stop you
High energy, proactive, and hungry to learn
Coachable and open to direct feedback
Competitive but team-first mindset
Comfortable picking up the phone and pushing conversations forward
Structured and disciplined with follow-ups and CRM
You’ll probably find this frustrating if…
You avoid outbound or dislike rejection
You need constant direction to stay productive
You prefer slow-paced or highly predictable environments
👥 Manager & Team
Meet Your Manager
Hiring Manager: Eduardo Gaspar Rull - Head of Sales
Location: Spain
LinkedIn Profile: https://www.linkedin.com/in/eduardogasparrull/
Profile Snapshot:
Energy: Pragmatic, fast-paced, action-oriented, fun
Communication: Clear, concise, radically transparent
Feedback Style: Honest, constructive, continuous — no surprises
How to work with me - in the Manager's own words:
“Fast-paced, collaborative, and with high expectations for execution and accountability. You’ll receive trust, autonomy, and support — but also be challenged to grow fast and deliver strong results. Transparency and open communication are non-negotiable.”
Your Team
You’ll work day-to-day with:
Samuel Area Seoane, BDR, https://www.linkedin.com/in/samuelareaseoane/
Alex Marcos, BDR, https://www.linkedin.com/in/alejandromarcosbaia/
Antonio Perez Barea, BDR, https://www.linkedin.com/in/antonioperezbarea/
Claudia Prina, BDR, https://www.linkedin.com/in/claudiaprina/
You’ll work day-to-day with:
Account Executives (SMB & Mid-Market)
Head of Sales (Spain)
Key Stakeholders:
Marketing
Revenue Operations
Insurance Team
Team Rituals:
Weekly BDR team sync (pipeline, blockers, learnings)
Weekly 1:1 with manager
Monthly enablement sessions & call reviews
💜 Access & Belonging (Equal Opportunity)
We hire for impact and potential, not pedigree.
We welcome applications from people with non-linear careers, career breaks, caregiving gaps, and those changing fields.
No discrimination on the basis of age, disability, gender identity/expression, marital or family status, pregnancy, neurodivergence, race/ethnicity, religion/belief, gender, sexual orientation, or any other protected ground.
Assessment fairness:
We anchor on evidence of outcomes (what you shipped, moved, or influenced).
We actively de-bias by using structured rubrics, multiple assessors, and blind screening most of the time (we won’t know your name, gender, or personal info until the interview stage).
📬 Application Clarity
No cover letter required.
Apply with your LinkedIn or upload your CV.
You may be asked a few short, relevant questions.
Total candidate time investment: ~2–2.5 hours end-to-end.
🧩 Hiring Stages (What to Expect, Why & How Long)
1. CV / LinkedIn Screen — Signal check vs must-haves
• Done by People + Hiring Manager.
• You’ll hear from us within 7 business days.
2. Role-Fit Questionnaire (async)
Purpose: capture signals your CV can’t (languages, tools, scenario judgement) and calibrate seniority.
Format: video.
Accessibility: prefer a call? Tell us - we’ll swap for a short chat.
3. Quick Interview (Intro Call) - Mutual fit & context • 30 min
With People. Covers role scope, salary, location, and timeline.
4. Hiring Manager Interview - Deep dive into your work • 30 min
Structured around outcomes, decisions, and collaboration.
5. Challenge & Team Chat - To test your skills + Q&A • 60 min
With the Hiring Manager and the General Manager. Focuses on a case study and two roleplays.
You’ll get actionable feedback either way.
Optional: References (2–3 people who’ve seen your recent work) - async.
🤖 AI & Hiring Tools Transparency
We use a few tools to reduce bias and improve documentation, not to make hiring decisions.
Teamtailor anonymisation: profiles are reviewed without relying on names/personal identifiers.
Meeting recorder (e.g., Talka.ai): may be used to capture interviews so we can focus on the conversation.
ChatGPT: may be used to turn interview notes/transcripts into clear, structured summaries.
Important: every application is reviewed by a human, and no decision or rejection is made by AI. If recording is used, we’ll be transparent and (where required) ask for consent.
⏱️ Speed & Communication
Decision: within 4 weeks of your application.
Updates: weekly if the process runs longer.
Scheduling: interviews between 10:00–16:00 CET (flexible across Europe).
Feedback: from the Case stage onwards, you’ll always receive written or verbal feedback - what went well, and what to strengthen next time.
#LI-Remote
#LI-ET1
- Team
- Team Spain
- Role
- BDR/SDR
- Locations
- Spain
- Remote status
- Fully Remote
Perks
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👊 Unique Culture
A team committed to creating a strong and unique culture that celebrates diversity (and weirdness). Learn even further about us on our purpose page!
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👩🏻💻 Fully Remote
A fully remote structure with on-site get-togethers at least twice a year + 1000€/year Remote Work budget.
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💸 Compensation
Competitive and flexible compensation, including our own Coverflex card and stock options to really own our success.
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🖥️ Workstation & Onboarding Budget
A MacBook and a 500€ onboarding budget to improve your workstation.
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👩⚕️ Health Insurance
Health Insurance plans, with the option to add family members and update conditions (*depending on country).
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🌴 Time Off
25 day paid vacation days + 3 caring days per year to work on side projects that support causes with a positive impact on our society.
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📚 Keep Learning
1000€/year budget for your personal and professional development: to buy books, take classes, attend conferences, etc.
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🐱🐶🐹 Family Friendly
2 additional paid weeks on top of the legal maximum Parental Leave. Your birthday + kids’ birthday off.
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